The Passport - PageLauncher.Com's Blog

04 30 1212:00 PM Branding0

Mission Statements & Why You Need One.

mission statement cartoon

Hello. What’s your name? What do you do? When you’re getting to know someone new, these are often the first questions that you ask. In the same way, a mission statement is the introduction and explanation of an organization’s purpose for being. It is the brief statement of the core values and purpose of one’s organization. If it’s done correctly, it will become the spine of the organization’s decision-making. So, now that we know what one is, how do we ...

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02 10 1206:00 PM Branding0

Unified Marketing Strategies

What all goes into Marketing?

Branding is the art of creating a unified marketing strategy for yourself or your organization.  What is a unified marketing strategy? When should your strategy be made and/or revised? Here are a few helpful hits to ensure that your marketing strategy supports your branding goals. What is a unified marketing strategy? A unified marketing strategy is a conscious plan of how an organization desires to represent itself. It begins with a corporate mission, and permeates all of the interactions between the business ...

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02 03 1206:01 PM Websites0

Social Media Profiles

social media

Social Media Profiles are arguably amongst the most viewed websites on the internet. These sites offer an opportunity to network with peers, clients, and prospective clients all in real time. There are many profile sites available, so to make the most of your time it is important to research your target market and select the correct platform to join. Here are three of the most popular options available (Facebook, Twitter, and LinkedIn): Facebook Facebook is a social networking website that was originally ...

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